Marketing Automations Specialist (m/f/d)

Fulltime in ALSO Country, Hybrid

ALSO Enterprise Services GmbH is part of ALSO Group.

Join ALSO Group, a premier technology provider in the IT sector, with a presence in 30+ European countries and many countries worldwide via PaaS partners. We empower 135,000 resellers with a comprehensive portfolio of hardware, software, and IT services from over 800 vendors across 1,570 product categories. Committed to the circular economy, we offer end-to-end services, from supply to refurbishment.  

Our business is structured into three core areas: Supply, for transactional hardware and software; Solutions, for bespoke IT and IoT applications; and Services, focusing on subscription-based cloud solutions, cybersecurity, IoT, virtualization, and AI. 

Your tasks:

Support developing and implementing automated marketing strategies across the full funnel, including nurture and lead generation campaigns. This includes designing, executing, and optimizing campaigns to drive engagement and conversions.
Manage and optimize daily operational requests to support global Marketo operations. Ensure smooth and efficient handling of all automation-related tasks and troubleshoot any issues that arise.
Set up and maintain automated programs to meet the marketing objectives of various teams and ensure alignment and effectiveness of automation strategies.
Conduct regular reviews and optimizations of automations and reports. Continuously monitor performance metrics and make data-driven adjustments to improve results.
Perform regular data cleanups to ensure data integrity. Maintain accurate and up-to-date records within the Marketo system to support effective marketing efforts.
Cover backend development tasks related to Marketo. Utilize technical skills to enhance and customize the Marketo platform to meet specific business needs.
Collaborate and engage with Marketing peers in local teams to lead them to successful marketing campaigns.
Drive Best Practices within the automation team and stakeholders with Marketo and its features.
Participate in improvements and investigations of new features/developments to enhance the usage of Marketo in the group.

Your profile:

Bachelor's degree in information technology, or a related field.
Proven experience with Marketo, including hands-on setup and maintenance of automated marketing programs.
Strong technical skills in backend development related to Marketo.
Knowledge of data-driven marketing to optimize campaign performance.
Understanding of efficient marketing campaigns and full-funnel demand generation strategies.
Interest in processes and a good understanding of technical aspects
Excellent organizational abilities, effective communication and collaboration skills.
Ability to work independently and as part of a team.

We offer you:

A key role in an extraordinary workplace with a collaborative and informal atmosphere
Opportunities for professional growth and development
Engagement in a dynamic, versatile, and international work environment
Participation in a highly successful and rapidly growing company in the IT industry
Flexible working hours and the opportunity to work remotely

Interested? We look forward to receiving your CV, application and salary expectation by email: human-resources-de@also.com